As part of Vozzi Release Week, we’re rolling out a major enhancement to the opt-in experience. The Opt-In Page Builder transforms what was once a static, assigned opt-in page into a fully customizable, conversion-focused experience. Teams now have complete control over branding, data capture, segmentation, and post-opt-in engagement — all without writing a line of code.

The result? Higher opt-in rates, cleaner data, and more flexibility across every campaign.

What’s New with the Opt-In Page Builder

A Fully Customizable Opt-In Experience

The new builder gives teams the tools to design opt-in pages that match their brand, campaign goals, and audience — instead of forcing every use case into the same template.

Visual & Brand Control

Make your opt-in pages look and feel like your brand.

With the new builder, teams can:

• Resize logos for better brand alignment across different use cases
  
• Customize header and body copy to match campaign tone

• Use a WYSIWYG editor to:
  
  • Bold, color, and format text
    
  • Add links
    
  • Control spacing and emphasis — no code required

Perfect for sponsorship activations, ticket sales campaigns, on-site signage, and digital promotions.

Flexible Data Collection

Move beyond a fixed field set and capture only what matters.

Teams can now add, remove, and reorder fields, including:

• Phone (always required)
  
• First Name
  
• Last Name
  
• Email
  
• Zip Code
  
• Birthday
  
• Gender
  
• Custom fields

Each field can be:

• Marked as required or optional
  
• Reordered to optimize completion rates

This means cleaner data, fewer abandoned forms, and better insights from day one.

List Selection at the Moment of Opt-In

Let fans choose how they engage — right from the start.

With list selection built directly into the opt-in page, teams can:

• Add one or more list checkboxes to the form
  
• Control default states (checked or unchecked)
  
• Reorder list options for clarity and priority

This enables instant segmentation and more relevant messaging from the very first text.

 

Analytics & Attribution

Track opt-in performance across channels with ease.

The Opt-In Page Builder now supports:

• Optional Google Analytics (G-Tag) integration
  
• Sending opt-in conversion data directly to GA

This allows teams to measure performance from QR scans, websites, landing pages, and paid campaigns — all in one place.

Post-Submit Customization

Control what happens immediately after a fan opts in.

Teams can now:

• Redirect fans to a custom URL (ticket page, promo page, sponsor site)
  
• Automatically send a welcome SMS upon successful submission

This creates a seamless handoff from opt-in → engagement → action.

Flexible Distribution Options

Deploy your opt-in experience anywhere your audience is.

The builder supports:

• Auto-generated QR codes
  
• Embedded opt-in pages for websites, landing pages, and microsites

Whether fans are in-venue or online, the experience stays consistent and branded.

 

Why the Opt-In Page Builder Matters

This enhancement unlocks:

• Higher opt-in conversion through improved UX and branding
  
• Cleaner, more intentional data collection
  
• Built-in segmentation from day one
  
• Greater flexibility across sponsorships, campaigns, and fan journeys

It’s a smarter, more scalable way to grow your audience.

Another Step Forward in Vozzi Release Week

The Opt-In Page Builder is just one of several product updates launching during Vozzi Release Week.

More enhancements are coming — and they’re designed to help teams capture, engage, and convert fans more effectively than ever.

Have questions or want help setting it up? Reach out to your Account Manager or contact support anytime.